Sehsucht Reimagines the Mercedes-Benz Digital Experience as a Visual and Literal Poem
May 28, 2023
Creative director Cristina Pasquale at Illo in Turin, Italy: “We crafted a unified motion language for a global technology leader (who we can’t reveal due to an NDA) with grid-based shapes, outlines, and animation rules to convey the complexity of their services. [Watch]