Z by HP Merges Art and Technology for Milky Chance “Synchronize” Music Video

Following on their collaborative short film “The Living System”, Z by HP gathers artists/designers Orlando Arocena, GMUNK, Nidia Dias, Jody MacDonald, and Rik Oostenbroek to visualize a track by German band Milky Chance.

From the release:

In “CoCreated: The Story of a Mixed-Media Music Video Collaboration” these incredible artists were challenged to push their skillsets, experimenting with emerging AI, real-time, and simulation tools to produce a music video with multiple voices, and a singular vision.

Scenes meld and morph into one another, featuring lush landscapes captured in India by Jody, real-time sequences from Nidia, GMUNK’s colorful rotating cloud simulations, Rik’s vibrant floating orbs, and a vector art poster from Orlando that draws inspiration from each of the ambassador’s contributions. The imagery was created using 3D simulations and custom assets, built using real-time 3D and AI-powered tools.

Tools used by the artists on this creative journey include JangaFX’s EmberGen, Stability AI’s Stable Diffusion, Autodesk’s Maya, Maxon’s Cinema 4D, SideFX Houdini, Adobe Creative Cloud, Epic Games’ Unreal Engine, and Topaz Labs’ VideoAI.

The data demands of bringing this project together and enabling high levels of creative collaboration and iteration required the rigorous performance and robust capabilities supported by Z workstations.

Watch the making-of video:
 

 
 
Z by HP Milky Chance Synchronize collaborative Music Video | STASH MAGAZINE

Z by HP Milky Chance Synchronize collaborative Music Video | STASH MAGAZINE

Z by HP Milky Chance Synchronize collaborative Music Video | STASH MAGAZINE

Z by HP Milky Chance Synchronize collaborative Music Video | STASH MAGAZINE
 
Client: Z by HP

Creator: Orlando Arocena, GMUNK, Nidia Dias, Jody MacDonald, Rik Oostenbroek

Music: Milky Chance “Synchronize”

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