Paris 3D masters Mécanique Générale and TBWA\Paris help the Martell family celebrate “300 years of turning Cognac into art” with this intricate and ambitious single-shot look at the company and its legacy. [Watch]
Director Andrew Proctor and the Mill+ crew play midwife to Audi’s R8 supercar as it breathes, pushes and strains to deliver the new 362bhp RS 3 Sportback in this 110-second all-CG opus created in collaboration with MJZ director Rupert Sanders thru BBH London. [Watch]
If you’ve ever had to battle the myriad frustrations of online marketing, you’ll definitely appreciate these four madcap spots for Google Ads Brazil from director Tomás García and Buenos Aires character masters PepperMelon. [Watch]
Vinicius Costa fans will immediately recognize his exacting art direction and love of fine detail in this ID created for HBO from an open brief with fellow Roof Studio creative director Guto Terni and audio house Huma-Huma. [Watch]
Director Patrick Clair and the Elastic crew team with 72andSunny to compile a convincing news montage stretching 50 years into the future creating an unnerving back story for Activision’s Call of Duty franchise in prep for the release of “Black Ops III” this fall. [Watch]
Montreal VFX and animation studio Shed and agency Cart1er turn the decidedly unglamorous challenge of informing fellow Quebecois about the don’ts of recycling into a fun, snappy and informative :30. [Watch]