HPE “Age of Insight: Edge to Cloud” by Ariel Costa
It’s been a busy week for director Ariel Costa (aka BlinkMyBrain), first dropping a wild brand film for BMW and now this intriguing cutdown of an explainer for Hewlett Packard Enterprise produced with NOMINT thru Publicis NY.
Ariel Acosta: “The video is a montage of a larger video that was created to explain the mission of HPE as a global, edge-to-cloud Platform-as-a-Service company built to transform your business.
“How? By helping you connect, protect, analyze, and act on all your data and applications wherever they live, from edge to cloud, so you can turn insights into outcomes at the speed required to thrive in today’s complex world.”
Agency: Publicis NY
EP: Anthony Garetti
ECD: Matt McKay
Senior Art Director: Kira Gorbatkin
Senior Copywriter: Ty Carrington
Director: Ariel Costa
CD: Christos Lefakis
EP: Yannis Konstantinidis
Artwork: Ariel Costa, Ori toor, Linda Linko, Toni Halonen
Animation: Ariel Costa, Ori Toor, Tony Comley, Michael Towers