Adidas “Trae Young 1” Launch Film by Loop

From the team at Loop in Moscow: “Working closely with the head creative team at Adidas, we created a dynamic, detailed, and design-driven spot that celebrates the release of the new Trae Young 1 sneaker line.”
 
Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE

Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE

Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE

Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE

Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE

Adidas Trae Young 1 Launch Film Loop | STASH MAGAZINE
 
Client: Adidas

Production: Upperline
EP: Zach LaPlante

Design, Direction, CGI: Loop
Creative Directors: Alex Mikhaylov, Max Chelyadnikov
Art Director: Alex Mikhaylov
CG Supervisor: Max Chelyadnikov
Design: Alexander Eskin, Hank Liu
3D Animation Lead: Dmitriy Paukov
FX TD: Artemy Perevertin, Daniil Rybkin
3D Modeling: E.D.Satan, Dmitriy Paukov, Alexander Eskin, Hank Liu
Lighting: Filipp Gorbachev, Alexander Eskin, Hank Liu, Max Chelyadnikov
2D Animation: Mikhail Ivanov
Compositing: Max Chelyadnikov

Sound: Zelig Sound

Immediate Byte