RGC “Take the Reins” by IAMSTATIC

Atmospheric and wonderfully detailed integration of 2D animation into a full CG spot from CDs Ron Gervais, Dave Greene, and the IAMSTATIC crew in Toronto for The Responsible Gambling Council, a non-profit dedicated to problem gambling prevention.
 
RGC "Take the Reins" animated commercial IAMSTATIC | STASH MAGAZINE

RGC "Take the Reins" animated commercial IAMSTATIC | STASH MAGAZINE

RGC "Take the Reins" animated commercial IAMSTATIC | STASH MAGAZINE

RGC "Take the Reins" animated commercial IAMSTATIC | STASH MAGAZINE

Client: RGC

Agency: FCB Toronto

Director: IAMSTATIC
Creative directors: Ron Gervais, Dave Greene
Production: IAMSTATIC
Producer: Cynthia Verona
2D animation/illustration: Norma V Toraya
3D animation: Kalvin Bongdalia, Dave Greene, Ron Gervais
Lighting & Rendering: Dave Greene, Steven Hollman
Layout: Chris Crozier, Steven Hollman, Dave Greene
Modeling: Chris Crozier, Dave Greene, Steven Hollman
Compositors: Ron Gervais, Dave Greene, Steven Hollman
Storyboard: Megan Bannon
Editor: Ron Gervais

Music: Apollo Music