A colorful Merrell sneaker is suspended by wires in a metal frame above rocky terrain, with a misty mountainous backdrop, evoking the cutting-edge design of the MTL SpeedARC Peak. Frame from Stash Magazine article.

FutureDeluxe Launches MTL SpeedARC Peak for Merrell

Posted on July 17, 2026

Take a look at the how FutureDeluxe merged live-action and CG into the launch spot for Merrell’s MTL SpeedARC Peak, a shoe that spent five years in development and part of the brand’s 45th Anniversary collection. [Watch]

Category 3D Style, Advertising, CG, Featured, VFX · Tags , , , , ,

Dada Projects Visualizes DeepMind AI for Sustainability

Posted on June 6, 2024

London digital design studio Dada Projects, whose 2023 brand film for PROWL we covered here, nudges forward the motion canon visualizing AI for Google’s DeepMind with this intriguing assembly of CG forms. [Watch]

Category 3D Style, Brand film, CG, Featured, Motion Design · Tags , , ,