Specialized’s new suite of Vado 3 e-bikes rolls out with a campaign from founder/ECD Thomas Valente and the CG motion crew at Inertia Studios in London that strikes a nice balance of elegance, atmosphere, and insight. [Watch]
UK 3D studio XO3D makes their Stash debut with this polished and precise launch campaign for London-based construction technology company AUAR and their containerized, robotic MicroFactories designed for home builders. [Watch]
Following on their recent abstracted work for producer/DJ Air Max ’97, director Miles Hellyer and the Chalk Company in Sydney, pivot their CG skills to the very real products of UK-based furniture brand MADE. [Watch]
CG motion master Wes Cockx serves up a smooth and concise helping of his surgically rendered 3D style in this brand film for British startup CuspAI and the launch of their global AI Materials Foundry. [Watch]
Take a look at the how FutureDeluxe merged live-action and CG into the launch spot for Merrell’s MTL SpeedARC Peak, a shoe that spent five years in development and part of the brand’s 45th Anniversary collection. [Watch]
Working thru agency MullenLowe, CD/founder Rui Figueiredo and his team at Reframe Studio in Seoul, spin up a silky launch film for Unilever’s TRESemmé Professional Thermo Sculpt Memory salon-grade haircare system. [Watch]