Egg McMuffin by Matthieu Braccini (Director’s Cut)

Paris motion designer Matthieu Braccini recently created 15 tasty GIFs to promote Mcdonalds’ Egg McMuffin for TBWA then assembled all his visual experiments for the project into the planet’s most poetic interpretation of a breakfast sandwich.
 
Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Mcdonalds Egg MacMuffin by Matthieu Braccini | STASH MAGAZINE

Director/animator: Matthieu Braccini
Sound design: Adrobski
 
 
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