Nexus Studios’ directing collective Shynola (Chris Harding, Jason Groves, Richard Kenworthy) let loose with Crayola pencils in this spot for the brand’s collab with McDonald’s, encouraging kids to embrace their creativity. [Watch]
Agustín Torre and Andrés Álvarez, the director/co-founder duo heading up Buenos Aires animation studio REINO, deliver a joyful ode to the pleasures of reading in this spirited spot for McDonald’s airing across Latin America. [Watch]
Working with Object & Animal directing duo Bert & Bertie, the Framestore creature crew ramp up the furry charm of an imaginary friend named Iggy in this holiday tear-trigger for McDonald’s UK thru Leo Burnett. [Watch]
Firmly grasping your tear duct triggers with both hands, Swedish directing team againstallodds return to the holiday season with a heart-tugging CG narrative for McDonalds via Passion Pictures and Leo Burnett. [Watch]
Paris motion designer Matthieu Braccini recently created 15 tasty GIFs to promote Mcdonalds’ Egg McMuffin for TBWA then assembled all his visual experiments for the project into the planet’s most poetic interpretation of a breakfast sandwich. [Watch]
According to McDonald’s, 70 percent of their U.S. sales come from drive-thru windows. So how does such a vehicle-dependent restaurant go about embracing a pro-green initiative like World Car Free Day? [Watch]
