McDonalds Imaginary Iggy Bert & Bertie Framestore | STASH MAGAZINE

McDonald’s UK “Imaginary Iggy” by Bert & Bertie and Framestore

Working with Object & Animal directing duo Bert & Bertie, the Framestore creature crew ramp up the furry charm of an imaginary friend named Iggy in this holiday tear-trigger for McDonald’s UK thru Leo Burnett. [Read more]

McDonalds "Inner Child" by Againstallodds and Passion Pictures | STASH MAGAZINE

McDonalds “Inner Child” by Againstallodds

Firmly grasping your tear duct triggers with both hands, Swedish directing team Againstallodds return to the holiday season with a heart-tugging CG narrative for McDonalds via Passion Pictures and Leo Burnett. [Read more]

Egg McMuffin by Matthieu Braccini (Director’s Cut)

Paris motion designer Matthieu Braccini recently created 15 tasty GIFs to promote Mcdonalds’ Egg McMuffin for TBWA then assembled all his visual experiments for the project into the planet’s most poetic interpretation of a breakfast sandwich. [Read more]

McDonalds Car Free Day | STASH MAGAZINE

How to Drive-thru McDonalds on World Car Free Day

According to McDonald’s, 70 percent of their U.S. sales come from drive-thru windows. So how does such a vehicle-dependent restaurant go about embracing a pro-green initiative like World Car Free Day? [Read more]

McDonalds Frog | STASH MAGAZINE

McDonalds “Enjoy the Now”

Passion Paris directing duo Timekeepers (aka Stephane Montel and Raoul Barbet) launch their animation studio Capsule with the yearnings of reincarnated fast food lovers in this spot for McDonald’s Switzerland. [Read more]

McDonalds Yves Geleyn | STASH MAGAZINE

Yves Geleyn Makes Your Happy Meal Happier

Thirty crew, 12 weeks, six sets, plus hundreds of 3D-printed and hand-painted miniature characters culminate in director Yves Geleyn‘s intricate new stop-motion Happy Meal clip shot on Hornet’s stage in Brooklyn for McDonalds thru Leo Burnett UK. [Read more]