Reading the YouTube comments on the 2025 version of Coke’s “Holidays Are Coming” commercial (which is discreetly labeled as “Created by Real Magic AI”) is to witness the full wrath AI haters and the evil they feel the technology is sowing. [Watch]
Directors Fabio Acorsi and Gabriel Nobrega lead the LOBO crew in a low key reveal of Coca-Cola’s history of making cameo’s in thousands of novels including Stephen King’s horror classic The Shining. [Watch]
From the release: WPP’s Global creative content production company, Hogarth Worldwide, has named Natasha Cholerton-Brown as Chief Executive Officer of the Americas. [Watch]
Leveraging the intense emotions of six Olympic athletes, Japanese cosmetics brand SK-II launches a series of ambitious and empowering films with the help of Imaginary Forces, Passion Pictures, Platige Image, and C3 thru WPP. [Watch]
Ars Thanea studio in Warsaw: “Tech4All is a digital inclusion initiative supported by the Chinese technology company Huawei, which approached us to help them present how technology improves the quality of life in four particular fields: education, health, environment, and development. [Watch]
Set in a de-humanizing future, Imaginary Forces’ intense new brand film for Japanese cosmetics brand SK-II reveals the deep emotional connection between Misaki Matsutom and Ayaka Takahashi, Japan’s first Olympic Badminton Doubles gold medalists. [Watch]
