ECD Mariano Farías and the Plenty design and motion crew (whose work we’ve featured here), capture the studio’s creative attitude and philosophy in this beautifully lit, black and white CG film. [Watch]
Brooklyn-based director and CG artist Wes Cockx says this compilation of recent 3D adventures “grew from a mix of curiosity, technical experimentation, and a desire to understand how form, light, and motion can shape an idea.” [Watch]
Working with international creative studio SENSITIVE, XK studio crafts a product film for the Beats x JENNIE Solo 4, a collab between Apple’s premium headphone brand and South Korean superstar Jennie Kim (aka Jennie Ruby Jane). [Watch]
To break out of the noise and chaos of the consumer marketing complex, brands need to elevate their products with outstanding creative and confident execution that grabs attention, ramps up desire, and opens wallets. [Watch]
As directors and studios continue to embrace the expansive creative freedom of producing titles and trailers for design-related events, the visual and emotional rewards have multiplied for both organizers and audiences. [Watch]
Often blurring the line between art and message, studios and marketers continue to expand their use of brand films (produced primarily for online, social, and out-of-home viewing), taking full advantage of the genre’s freedom of format and style. [Watch]
