Take a four-minute tour of the feature-quality work MPC put into Heineken “The Trailblazers,” probably the most ambitious 90 seconds of VFX-driven advertising you’ll see this year. [Watch]
Watch how Paris VFX powerhouse Unit Image, Partizan director Antoine Bardou-Jacquet and agency BETC combine forces for a VFX rampage through a French kitchen to make the case for the quality of TV channels available on Canal+. [Watch]
Partizan director Antoine Bardou Jacquet, Paris VFX masters Mathematic and agency BETC exploit your expectations of well-worn sci-fi tropes to jolt the Cube S set-top box from Canal+ into your consciousness. [Watch]
The fine people behind the esteemed UK awards show D&AD have a gift for you: Ad Filter , a browser extension that blocks annoying pre-roll ads and replaces them with award-winning spots from the D&AD vault. Agency: BETC x BETC Digital. [Watch]
Rods director Thierry Poiraud and Paris VFX powerhouse BUF help French subscription satellite/cable provider CANALSAT backhand the French tradition of airing American TV series six months after they premier in the US. Agency: BETC, Paris. Sound: Kouz. [Watch]
WIZZdesign directors Andy’s and Paris CG house Unit Image push their latest photo-real CG collaboration to a new level for this remake of a classic Bond-inspired spot from 1987. Except for the vehicle interior and the actors, everything after the :18 second mark is CG, including the transition shot from 4/3 to 16/9. Spectacular. [Watch]
