Toronto motion veteran Matt Greenwood recently published his personal homage to design, “because even though I have been working as a designer for many years, I still love the process.”
STASH: After carefully laying out the elements of design you end with the advice to “just move things around until they feel right.” Was this intentionally contradictory or cheeky?
Matt Greenwood: The line “Just move things around until it feels right” (with a subtle emphasis on “feels”) was intended to suggest that learning the rules is important, but for me at least, using intuition is essential. I also wanted to hint at breaking these rules shouldn’t be off the table.
It may come across as dismissive, but it was intended to be more of a encouragement to not get caught up worrying if the established formula is correct, because I think visual aesthetics can be subjective. [Watch]
London animation collective Plastic Horse just dropped the first of four videos for Italian DJ/producer Francesco “Phra” Barbaglia’s Crookers project, a weird and wonderful dream-like adventure driven by the simple brief “to create a set of videos that were fucked-up”. Plastic Horse: “Our main creative challenge [Watch]
London designer/artist/filmmaker Fabrice Le Nezet, whose work explores the intersection of architecture, fashion and toy design, describes his enigmatic new animated CG short “Mother” as a “poetic journey through a surreal world – a small tribute to modern architecture, isometric video games and sci-fi [Watch]
Designing with chalk, black cardboard, pencils and white crayons then animating in Photoshop, co-directors Kris Merc and Benjy Brooke craft an angular, shadow-filled world in this personal labor-of-love video for The Peach Kings track “Mojo Thunder.” Kris Merc: “I wanted to explore self destructive behaviors [Watch]
Back in January we posted about the Kickstarter for “Auroras,” LA director Niles Heckman‘s seven-minute sci-fi short film about “love, separation, and having to say goodbye.” The campaign raised $12,656 (surpassing the $10K goal) to complete the film’s audio and feature-level VFX set pieces. [Watch]
Supply & Demand director/DP David Holm (an alumnus of Superfad, Digital Kitchen and Brand New School) jolts Tesla out of green into growling with this intense fusion of neck-snapping editing by Ben Jordan at Work Post, NYC and surgical sound design by Joe Mount @ Wave Studios in London. David Holm: “My [Watch]