Veteran Creative Elliott Chaffer Joins Versus as ECD
July 7, 2025
Daniel DeLuna Expands on Mid-Century Modern in “Pernicious Percussion” Short Film
Artist Daniel DeLuna (who also teaches at the Rochester Institute of Technology School of Design), extends the fragmented geometry of his prints and paintings into abstracted motion with his new short film Pernicious Percussion. [Watch]
Veteran Creative Elliott Chaffer Joins Versus as ECD
From the release: Versus, the culture-driving creative and production studio, has appointed Elliott Chaffer as Executive Creative Director [Watch]
Builders Club Deconstructs the Echo for Under Armour
Separating your new sneaker from the legions of competitors is the name of the game for sports brands, so to launch the new Echo for Under Armour, Builders Club stirred up a new mix of “structure, layering, transparency, motion, and light”. [Watch]
Arc Meets Story: Brent Bonacorso Boards a Menagerie for Cathay Pacific Cargo
In his latest integration of AI into mainstream commercial production, director Brent Bonacorso uses generative tools to create the raw footage with compositing, clean-up, and color handled with traditional post tools. [Watch]
Les Monstres Model a Millennial Manifesto for Mugler
Working direct with Paris fragrance/fashion house Mugler, Les Monstres directors Nicolas Mongin and Helene Orjebin translate illustrations by Ugo Bienvenu into an animated manifesto for the brand’s new cologne collection. [Watch]
Blue Zoo Animation Launches Advertising and Shortform Director Roster
From the release: Blue Zoo Animation Studio, the multi-BAFTA and Emmy Award-winning, B Corp-certified company renowned for its compelling storytelling and world-class studio culture, is proud to announce an exciting expansion of its Shortform & Advertising team with a brand-new roster of animation directors. [Watch]
