Veteran Creative Elliott Chaffer Joins Versus as ECD
July 7, 2025
Argos Launches Holiday Ad Season with Dinosaur Rock
The 2024 holiday ad season arrives today with UK retailer Argos mascot Trevor the dinosaur living his best life as a rock star courtesy of Partizan director Michael Gracey and the (very busy) Electric Theatre Collective animation crew. [Watch]
Director Rob McConnaughy Joins Good Times
From the release: Commercial production company Good Times today announced that it has signed filmmaker Rob “Whitey” McConnaughy to its directorial roster. A Cannes Lion-winning director, McConnaughy’s specialties include comedy, hidden camera / man-on-the-street, action, and celebrity-driven projects. He’s a multifaceted director whose skill set includes shooting, editing, and writing. [Watch]
Huge Keeps “Rivals” in the Red for Disney+
London’s Huge Designs (whose work we track here) answers the call to communicate the tone, setting, character, and context for the Disney+ TV series Rivals based on the 1980s novels by English author Jilly Cooper. [Watch]
Private Island Mixes Media and Messages in New Short Film “Meme, Myself and AI”
Somehow both manic and thoughtful, the latest short from director Chris Boyle and Private Island playfully fuses live-action, VFX, and generative images into a peek at the fun to be had when AI questions its relationship to humans. [Watch]
M ss ng p eces Signs Immersive Director Aramique for US Commercial Representation
From the release: Production company m ss ng p eces today announced that Aramique has joined the company’s immersive roster. Aramique is a master of large-scale immersive experiences, interactive installations, and experimental storytelling that brings a lyrical and human-centered approach to brands and technology. [Watch]
Brawn & Baton: Megaforce and Electric Theatre Collective Give the Apple M4 a Twirl
The potent combination of French directing collective Megaforce and London VFX house Electric Theatre Collective (see here and here for recent collabs) deliver a guaranteed crowd pleaser and future awards magnet for Apple. [Watch]
