ManvsMachine: Nike “Mercurial Superfly”

ManvsMachine‘s fertile relationship with Nike continues with the design and execution of this intense, geometry-heavy 3D work – the centerpiece for the launch campaign of the Mercurial Superfly football boot. MvsM also handled the campaign’s print and in-store retail assets which you can see here with some behind the scenes insights. Superb audio by Resonate. [Watch]

Passion: Nike “The Last Game”

World Cup hype officially hits full stride with Nike “The Last Game,” an epic five-minute, full-CG branded short by Passion director Jon Saunders and development CD Pete Candeland thru Wieden+Kennedy, Portland. In production for seven months, the film required a peak crew of over 300 including 101 artists and 25 animators. [Watch]

STK and UNIT “Risk Everything” for Nike

London’s STK and in-house director/editor Chris Boyle deliver three fast and furious 3D cartoon takes for Nike’s “Risk Everything” World Cup campaign with VFX backup from Unit Post – all inside a tight four-week production sched.

[Watch]

ManvsMachine: Nike Air Max 90

Few people on the planet do cool and clean 3D like Mike Alderson and his ManvsMachine crew. Case in point: this new Air Superiority campaign introducing the Nike Air Max 90 with audio by Echolab. “The 2014 collection sees Air + Lunar + Flyknit technologies combined for the first time, so we wanted to develop a [Watch]