An assertive script from Mullen combined with clean and stylish execution from the Royale crew elevates this corporate piece for multinational financial info provider S&P Capital IQ called “The Power to Capitalize” above the fray. [Watch]
Posted
on November 11, 2014
Royale sets the tone for CW’s hit post-nuclear drama “The 100” with an intriguing mix of live action, CG, matt paintings and motion graphics.
Jayson Whitmore, ECD/partner at Royale in LA: “We wanted to expand on the show and give viewers a reason to pay close attention to the titles. The narrative information in each shot gives die-hard fans and casual viewers a sense of a much larger world yet to be fully explored.
“Everything from the locations to the telemetric data being displayed is pulled straight from the show’s cannon. Taking this even further, the first and last shot of the sequence will change for each and every episode.”
[Watch]
Posted
on October 20, 2014
Nike’s new Colordry process bakes dry pigment directly into the fabric, effectively “reducing the water used in dying clothing to zero.” Definitely a step in the right direction eco-wise, but how does one make this dry-dye technique visually interesting? [Watch]