MPC London Boosts 2D Department with Two New Hires
May 6, 2021
Creating Art with Butts and Blockchain
Brooklyn experiential specialists Red Paper Heart created Buttchain (an art installation that reacts to the seated behinds of gallery goers) to demystify blockchain tech and how it will eventually infiltrate your everyday life. [Read more]
Nike China “The Road To HBL” Interactive Experience
Buenos Aires animation masters Le Cube create 210 seconds of intense cel animation to generate over 700 possible storylines in Nike China’s interactive experience called “The Road To HBL.” [Read more]
Giant Ant: Disney Holiday Loops
If this montage of nutty loops from Jay Grandin and the Giant Ant crew for Disney XD’s LOL app doesn’t banish your pre-holiday blues we suggest you seek professional help for whatever Scrooge-like affliction may be eating away at your soul. [Read more]
“Histography” Lets You Interact with the Last 14 Billion Years
If your love of visual information extends to history, prepare to lose several hours of your life down the addictive rabbit hole called “Histography,” an interactive timeline spanning from the big bang to 2015 created by Matan Stauber as his graduation project at Bezalel Academy of Art and Design in Jerusalem. [Read more]
Pushing Castrol to the EDGE in “Virtual Drift”
Logan co-founder/director Ben Conrad leverages his work on automotive-insanity (like the last four Gymkhana films) into the virtual world with a riveting VR piece for Castrol EDGE via London agency The Brooklyn Brothers. [Read more]
Sehsucht’s “Chameleon” Interactive Installation
Mate Steinforth and Sehsucht premiered “Chameleon” at Pictoplasma 2014 in Berlin, allowing audiences to “modulate the characters and dive into a world between reality and virtuality. Chameleon addresses alienation and identity. It also raises the question of self-awareness and introspection in a world of post-privacy.”
[Read more]
