The stream of top-shelf CG motion projects coming out of VDAS (Visual Design & Art School) in Seoul continues with this Zen-influenced student work for a premium electric kettle by Japanese brand Balmuda directed and animated by Yujin Song. [Watch]
Barcelona art director and designer Santi Zoraidez (whose work you can sample here), leans into the fun side of CG in this bouncy film for Danish e-bike brand MATE and their latest model, the family-focused MATE GO+. [Watch]
In this new work for Chinese personal care appliance brand Laifen, Shenzhen-based motion designer/director Chiu Ho answers the question: Just how much style and drama can you pack into a video for an electric toothbrush? [Watch]
Detroit creative content agency Hook elevates what could have been a very dry how-to explainer for Google Labs’ new Whisk image generation tool into a music-driven flurry of motion laying out the platform’s features and benefits. [Watch]
Beijing CG specialists CCLAB just dropped us their latest opus for Huawei, a carefully rendered spot that elegantly reveals both style and technical details of the brand’s Mate XT Ultimate Design tri-fold smartphone. [Watch]
Mining the infamous Windows Blue Screen of Death for more fun than you thought possible, the BUCK crew merge retro ascii design with traditional 2D animation in this wholly unique anthem film for cryptocurrency exchange Coinbase. [Watch]
Category Advertising, Animation, Character Animation, Featured, Graphic Design, Motion Design · Tags Aaron Reynolds, buck, Coinbase, Daniel Oeffinger, Jon Gorman, Joyce N. Ho, Wave