Passion Pictures’ directing/animation team Future Power Station merge 2D animation with 3D motion capture to transform Norwegian triathletes Gustav Iden and Kristian Blummenfelt into Viking warriors in new work for Swiss sportswear brand On. [Watch]
Transforming live-action footage into wondrous, surreal, or outright insane worlds with digital visual effects remained an essential narrative tool in 2022, delivering striking visuals while evolving with changing tastes and techniques. [Watch]
Merging 3D character scans and CG chaos into drone and 360 live-action footage, Builders Club translate a glitchy gaming aesthetic into a world-building exercise for Swiss sportswear brand On Running and their new Cloudgo trainers. [Watch]
From the team at FutureDeluxe: “Collaborating with Swiss footwear company On Running, we created a series of films showcasing the recent upgrades to their classic shoe The Cloud.” [Watch]
