Few motion artists have a style as distinctive as Ruffmercy and in a time when design often feels homogenous, new work from the UK director/animator – such as this film for Swedish musical instrument developer Elektron – is a refreshing thing. [Watch]
Have we reached peak CG watch wars? Impossible to really tell of course but one thing we can state for certain: for sheer quantity and quality of commissioned output, Swiss luxury horologists Hublot are the current front runners. [Watch]
The crew at Detroit design, animation, and post studio Lunar North help clarify the mission of Newlab’s newest deep-tech incubator in the heart of their city with this approachable and engaging explainer. [Watch]
If you were wondering just how and when AI could impact the design/branding industry, this explainer from Leftchannel for San Francisco generative AI company Typeface should provide clarity on both fronts. [Watch]
Hot on the heels of their energized Helfare spot, the CG team at Inertia Studios in London downshifts to an ASMR vibe in this multi-sensory experience film guiding visitors through an onsite whiskey tasting. [Watch]
From the team at Golden Wolf: “We had the pleasure of working with our fam at Doodles on this dynamic teaser trailer. Featuring chief brand officer Pharrell Williams, the film launches the latest phase of the Doodles story: The Stoodio, the new home for the Doodles experience where anyone can build the Doodle of their dreams.” [Watch]