Gabriela Badillo and Enrique Sañudo at design and animation studio COMBO, conjure a welcome mix of graphic elegance and vibrant joy in this pitch to Mexican Channel TV Claro Sports for a broadcast ID promoting the broadcaster’s coverage of the 2016 Olympics in Rio. [Watch]
What’s the secret to punching out of the Rio Olympics ad barrage? Start with a killer script from W+K Portland calling for A-list sports celebs, hire Prettybird directing duo DANIELS to shoot it, hand the footage to editor Angus Wall at Rock Paper Scissors, then let The Mill handle VFX and grade. [Watch]
In direct contrast to his last Honda spot – the massively complex table-top adventure called “Paper” – Oscar-nominated stop motion maven Adam Pesapane (aka PES) invades the Esther Williams Stage at Sony Pictures Studios in Culver City constructing five life-size sets in this new 60-second opus for the 2017 Honda Ridgeline. [Watch]
Two sweet pieces of absurdist eye candy animated by London’s Golden Wolf driving the “sensory overload” behind The Barbarian Group’s new campaign for international beverage brand Mirinda, produced through Blacklist in New York. [Watch]
Inspirational copy over footage of fearless young athletes is not new. Neither are photo-real CG snails. But this rousing spot for Samsung from Park Pictures director AG Rojas with VFX and grade from MPC LA combines both elements (plus original music from Barking Owl) into something fresh and invigorating. [Watch]
Like the best cult graphic novels, Gerhard Human’s personal spec music video for “Last Train Home” by Raffertie (aka London composer/producer Benjamin Stefanski) uses haunted characters to reveal it’s sinister and enigmatic narrative. [Watch]
