Stellar character design and animation in this commercial project assignment produced in 17 weeks by a team of second year animation students at The Animation Workshop in Viborg, Denmark for the Danish NGO Verdens Skove (“Forests of the World”). [Watch]
Working through the Melbourne studio of Passion Pictures, London-based directing duo McBess & Simon apply their cheeky animation stylings to an online series of cheery yet sardonic “Friendless Fairytales” for Pfizer thru Sydney agency WiTH Collective. [Watch]
The best advertising case study we’ve seen in several years, this 90-second clip details “Impossible Game,” an innovative and ambitious project from agency TBWA\Paris designed to help France’s national state-owned railway find extraordinary engineering talent. Client: SNCF Agency: TBWA\Paris [Watch]
At the PromaxBDA conference in June, I lead off my annual State of Design session with a 60-second mini-masterpiece of character and VFX called “You’re alive. Do you remember?” created by Berlin agency Heimat for European DIY superstore chain Hornbach. [Watch]
Sleek compositions and fluid transitions rendered in a minimal palette drawn from France’s Tricolor flag distinguish H5’s online video animated at Studio Wanda in Paris for Dior’s Eau Sauvage men’s fragrance first introduced in 1966. [Watch]
How do you sustain viewer interest for 75 seconds when you’re launching a product as dry and abstract as cloud data services for a company as massive and straight-laced as IBM? Like this… [Watch]
