Believe in Santiago, Chile: “This is the story of David ‘Dick’ Byerly a P&G scientist who started working on a secret project called Project X, which he believed had great potential to revolutionize how families washed clothes.” Client: P&G Agency: Saatchi & Saatchi NY Production: Believe [Watch]
Hornet director Peter Sluszka ramps up his stop motion character magic in this spot designed by agency adam&eveDDB to boost recognition and sales for UK online mattress brand eve sleep in France. [Watch]
Leveraging the intense emotions of six Olympic athletes, Japanese cosmetics brand SK-II launches a series of ambitious and empowering films with the help of Imaginary Forces, Passion Pictures, Platige Image, and C3 thru WPP. [Watch]
Category Advertising, Animation, Brand film, CG, Character Animation, Featured · Tags Alan Williams, Bartek Kik, C3, Damian Nenow, Eclectic Sounds, Grey, Hogarth, HUGE, Imaginary Forces, Jon Saunders, Mano, Mediacom, Passion Pictures, Platige, Platige Image, Simon Elms, SK-II, takcom, VaynerMedia, WPP
According to Wikipedia, trepanation involves drilling or scraping a hole into the human skull. A fun fact that makes it the perfect title for this psychotropic anime-flavored video for the Japanese creative collective Millennium Parade. [Watch]
Rimantas Lukavicius at KORB and Gavin Little at Echolab: “This project was born a few years back but was never fully released until now. We experimented with inorganic matter found deep in the Colombian Andes at OCETA. [Watch]
For the launch of Fender’s American Acoustasonic Jazzmaster guitar, which allows players to blend between acoustic and electronic tones, veteran CG artisans ManvsMachine craft a stunner based on the tagline “The Sonic Shapeshifter”. [Watch]