Four scenes unfold: a person climbs into a white blob in an inventive space; a large wooden bowl sits center stage in a tranquil room; at a desk, someone meticulously assembles model cars—a nod to the Honda Your Dreams Engineered commercial by Ryun Chun and Black Kite Studios; finally, a woman gazes thoughtfully at floating objects near detailed technical drawings. Frame from Stash Magazine article.

Black Kite Shapes “Your Dreams Engineered” for Honda

The VFX/post team at Black Kite Studios in London build out a magical and riveting, blob-filled world with Magna director Ryan Chun in the latest in Honda’s long-running and multi-award winning Power of Dreams campaign. [Watch]

HONDA_The finish line is never the end commercial by Mainframe | STASH MAGAZINE

Honda “The Finish Line is Never the End” by Mainframe

Mainframe founder and director Adam Jenns in London: “Digitas approached Mainframe in July with a follow up to the Powered by Honda film we made with them earlier in 2019. [Watch]

Powered By Honda | Honda Racing F1 by Mainframe | STASH MAGAZINE

“Powered by Honda” Powered by Mainframe

The Mainframe crew layers in touches of cel animation to boost the style and action in this CG adrenalin-fest highlighting Honda’s F1 partnership with Aston Martin Red Bull Racing and Scuderia Toro Rosso. [Watch]

Honda Capacetes: Formação Lightfarm | STASH MAGAZINE

Lightfarm Studios Hit Honda Helmets Head On

Lightfarm Studios: “In its campaign to promote its newest line of helmets, Honda decided to make a 100% 3D film, developed by Lightfarm at the invitation of Y&R. [Watch]

Honda "Where Different Takes You" VFX commercial | STASH MAGAZINE

Honda “Where Different Takes You” by Time Based Arts

Directors Mike Skrgatica and James Allen at London post/VFX shop Times Based Arts hit the Stash radar hard in summer 2017 with their “Dream Makers” spot for Honda. Now they’re back with this typographic tryst for the Civic. [Watch]

Best of Stash 2017 advertising | STASH MAGAZINE

Best of Stash 2017: Advertising

Even as advertising diversifies across new media, spots made for TV and cinema often remain the crown jewels of campaigns. Here are eight commercials we were especially proud to induct into the The Stash Permanent Collection this year. [Watch]