CD Fabrice Le Nezet and the team at Optical Arts in London (whose many CG feats we track here), elevate Dyson’s Clean+Wash Hygiene vacuum-mop by substituting fun and energy for the standard features list and beauty shots. [Watch]
MJZ director Nick Ball and an army of VFX artists at Untold Studios make a giant case for UK grocery chain Tesco and their Free Fruit & Veg for Schools program in this spot thru BBH London with feel-good music by Supertramp. [Watch]
Our latest issue, Stash 174, just went live, inducting another two hours of inspired motion projects into the Stash Permanent Collection, the planet’s only streaming platform dedicated to design, animation, and VFX. [Watch]
Having seen many thousands of VFX shots on every conceivable screen, many of us believe we’re immune to their power of making the impossible possible. But now and then, the stars (creative, budget, talent) align and the magic returns. [Watch]
Nike Football’s massive new SCARY GOOD campaign drops with nine mock-horror films from nine Prodco directors and a half dozen post/VFX studios to celebrate the “creative, fearless play” of the sport’s top players. [Watch]
The VFX team at Time Based Arts in London pull out all the stops in this dream-like two-and-a-half-minute roller coaster from ProdCo director Ian Pons Jewell for British multinational fintech company Revolut. [Watch]
