How Would Dieter Rams Get Ready to Rock?

What would it look like if perpetually cool industrial designer Dieter Rams applied his beautifully functional aesthetic to the humble guitar pedal? London motion designer Connor Bannister has a go at imagining “What would Dieter do?” [Watch]

Powell Lacrosse Brand ID by Bemo Studio | STASH MAGAZINE

Bemo Studio Captures the Energy of Powell Lacrosse

ECD Brandon Hirzel and his team at LA multimedia studio Bemo break out the full motion toolkit (including 2D, 3D, cel, and VFX) in this electrified spot for Syracuse-based sports brand Powell Lacrosse. [Watch]

SRAM Eagle Powertrain Explainer by Giant Ant | STASH MAGAZINE

Giant Ant’s New Explainer Gives SRAM the Gears

The design and motion crew at Giant Ant in Vancouver ride deep into the details for US bicycle component brand SRAM and their Eagle Powertrain for electric mountain bikes in this perfectly paced explainer. [Watch]

Nike x Hyperice Hyperboot by Someform and Panoply | STASH MAGAZINE

Someform and Panoply Give Nike x Hyperice the Boot

The CG mavens at someform Studio in Berlin and Panoply in London combine their design and technical talents on this launch film for a therapeutic boot designed by athletic performance recovery brand Hyperice in collaboration with Nike. [Watch]

Viasat-Kino-Channel-Identity-by-weareseventeen-_-STASH-MAGAZINE7

Weareseventeen Reframes the Beauty of Cinema for Viasat

London creative agency weareseventeen’s latest work for Viasat is an atmospheric suite of ID’s for the broadcaster’s slate of film channels designed to “celebrate the beauty of spontaneous framing and unexpected moments of focus.” [Watch]

Jamaivu Custom Art Sneakers by brand film by Le truc | STASH MAGAZINE

Le truc Exhibits the Custom Sneaker Art of Jamaivu

The design and motion crew at Geneva-based CG studio le truc ventures into the rarefied air of the ultra-exclusive sneaker market with this film for Swiss brand Jamaivu and their bespoke footwear sculptures for the very well-heeled. [Watch]