Microsoft #MakeWhatsNext: Change the Odds | STASH MAGAZINE

Helping Change the Odds for Girls

Scores of inspirational spots were released this week for International Women’s Day, but few packed the emotional gut punch of this Microsoft work thru m:united/McCann with VFX from the NY and London teams of Framestore. [Watch]

Absolute bottle animation | STASH MAGAZINE

Ouchhh: New Absolut Bottle Ideas

With HQ in Istanbul and offices in LA, Barcelona, Vienna, and Berlin, new media agency Ouchhh is gaining lots attention for work like this installation in Paris. Their newest clip is a crazed spec riff on the schizophrenic history of Absolut bottle interpretations. [Watch]

Coco Chanel | STASH MAGAZINE

Chanel Episode 18: “Gabrielle, A Rebel at Heart”

French motion designer/director Cyrille Smaha and illustrator Roxane Lagache are back with another stylish and breathless episode in their branded series for Chanel produced by Falabracks in Paris. [Watch]

The Mill O2 | STASH MAGAZINE

Prepare to “Follow the Rabbit” to O2

Outsider directors dom&nic and a CG creature crew of 20 at The Mill craft a photo-real rabbit worthy of its extreme close-up in this latest spot for UK mobile provider O2 thru agency VCCP. [Watch]

Campbells soup Well Yes | STASH MAGAZINE

ManvsMachine: Campbell’s “Well Yes!” Director’s Cut

CG is a risky choice for food brands because the uncanny valley of edibles is deep and wide. ManvsMachine makes bridging that gap look easy, choreographing scores of photogrammetry-scanned ingredients into a frame-perfect spot for Campbell’s thru BBDO New York. [Watch]

Redeemer trailer | STASH MAGAZINE

Up Close and Personal with the Redeemer

Animation director Roy Nieterau and the crew at 3D animation studio Colorbleed in Utrecht, The Netherlands, show off their skills for creating gravitas and atmosphere in this announcement trailer for Redeemer, an action RPG from Gambitious. [Watch]

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