Motion director/CG artist Dave Webster in London: “Stag is a personal project – the main purpose was to blur the boundaries between live-action, CG, and macro photography, with each shot containing at least two of each, in various forms, so as to create one ambiguous growth sequence. [Watch]
Gareth O’Brien, ECD at Buck in Sydney: “The videos are an ode to the love of water and all the amazing things it can do. The objective is to get people to be mindful of their water usage and to demonstrate different ways for them to make small changes to conserve it during their daily lives in a fun and humorous manner. [Watch]
From Animade in London: “With a sumptuously open brief from founder Mauro Gatti, we had the pleasure of delivering this 30-second animation all about the goodness in the world. [Watch]
Directors Nade Minakova and Andrey Nesterov at Prand animation studio in Moscow:: “Have you ever tried to tell an incredible story but nobody believed you? Well, one hit on the head and inspiration can fix it! Our new project is about a guy who invented an irreplaceable helper for a smartphone – the Imstick.” [Watch]
Marcelo Petrella and Vincent Wauters, partners at Fellow in Los Angeles: “Our friends at Callaway Golf were excited to advertise their new line of golf clubs, Big Bertha 21, designed to fix the slice on your average golf swing. [Watch]
Twenty years ago, Imaginary Forces released a different kind of reel. Instead of cutting the work to the usual upbeat music track, the montage was anchored by a reading of the prologue from Shakespeare’s ‘Henry V’ (watch below). [Watch]
