Working with Stink directors Traktor and DDB Paris, Stockholm CG and VFX powerhouse Important Looking Pirates starts a revolution with a punked-up rooster and beautiful/chaotic cinematography in this romp for Ubisoft’s Far Cry 6. [Watch]
French directors Turbo Collective take on that overwhelming feeling of helplessness many of us felt during the unrelenting torrent of bad news that was 2020 – for the Australian Red Cross thru DDB Sydney. [Watch]
From the release: The spot is called “Get Low.” And thanks to a throwback Flo Rida tune and some cheerful comedic direction from Hornet Director César Pelizer, the :30-second ad is about as feel-good as a Golden Retriever puppy at a frisbee convention. [Watch]
From Hornet in NYC: “Kroger — the largest supermarket chain in the US — and DDB New York approached Hornet director César Pelizer to aid in the launch of a massive company rebrand. [Watch]
Pairing a silly (hair-raising?) concept with an earnest ballad makes for plenty of feel-good smiles in this spot for Virgin Australia called “Up, Up and Toupee” with MPC creating/grooming the unconventional lead character. [Watch]
Blinkink directing duo Stevie Gee & Essy May channel the spirit of golden-age animation god Tex Avery to punch this campaign for “Tom Clancy’s Ghost Recon” out of the crowded videogame market by layering crazed 2D over gameplay footage. [Watch]
