Great character and color work here from Acme Filmworks directing duo (and recent Supinfocom grads) Burcu Sakur and Geoffrey Godet who craft a low key but uplifting advert/manifesto for Nature’s Path foods thru Vancouver agency Will Creative Inc. [Watch]
Blinkink directors The Layzell Brothers (Matt and Paul), who first caught our attention back in 2011 with their mad holiday idents for E4 and then the insane “Future Travel” short for Cartoon Network, have fun with real security footage of shoplifters at Harvey Nichols to promote the UK retailer’s Rewards App. [Watch]
Nobody explains sports like animator/director/writer Fraser Davidson and the crew at Cub Studios in London. The breezy wit and rant-like pacing keep your interest even through the most arcane details while the vibrant palette and playful art direction help expand the visual appeal beyond hardcore sports fans. [Watch]
My interest in heavy metal music is minimal but a great story is a great story, especially when the hero overcomes severe, even ironic adversity. So it happened 67 years ago when a Birmingham welder (and future Black Sabbath guitarist) named Anthony Frank “Tony” Iommi lost two fingers to a metal stamping machine. [Watch]
As the design world drowns in demo reels (invariably a string clips cut to music), what can a studio do to punch out of the noise and deliver a clearer picture of who they are? The company manifesto is a good start. Witness this snappy 90-sec romp created by We Are Royale and timed for the launch of their new site [Watch]
Troublemakers director Icecream (aka art director/motion designer Nicolas Dufoure) delivers a dark and brooding version of T. S. Eliot’s “The Wasteland” for the second of three films launching The Josephine Hart Poetry Foundation’s Poetry Movement program. Sound design and music by CypherAudio. [Watch]
