Traktor and Untold Argos Holiday Spot 2023 | STASH MAGAZINE

Traktor and Untold Serve Up Tiny Dancer and Dinosaur for Argos Holiday Spot

The first big holiday spot of the season landed today courtesy of Stink directors Traktor for British retailer Argos with London VFX house Untold handling Connie the doll’s dance moves and Trevor the dinosaur’s disastrous directing. [Watch]

FutureDeluxe Spells Out the Lexus Experience | STASH MAGAZINE

FutureDeluxe Spells Out the Lexus Experience

Taking inspiration from film noir and fashion photography, the design and motion team at FutureDeluxe Sydney captures the layers of emotion associated with driving a Lexus while integrating typography deep into the world-building. [Watch]

Jaron Albertin and MPC Keep "Lexus Electrified" | STASH MAGAZINE

Jaron Albertin and MPC Keep “Lexus Electrified”

Smuggler director Jaron Albertin and the MPC design/VFX team offer a glimpse at the future of advertising production in this fully-remote CG spot created with the Unreal game engine and starring the Lexus LF-30 electric concept car. [Watch]

Argos so stylish you can wear it commercial | STASH MAGAZINE

Argos “So Stylish You Can Wear It” Spot

It’s hard to go wrong poking fun at fashion films that take themselves too seriously, and adding British actress/model Suki Waterhouse (Pride and Prejudice and Zombies) to the mix cements the deal as mandatory comic relief for perilous times. [Watch]

Argos Book of Dreams | STASH MAGAZINE

MPC Drums Up “The Book of Dreams” for Argos

This rousing holiday spot finds MPC in the VFX supporting role (cranking out 100 shots in four weeks) as directing collective Traktor pair the emotional gold of a father/daughter relationship with 80’s gold from Simple Minds. [Watch]

The Wall Street Journal Read Yourself Better | STASH MAGAZINE

WSJ “Read Yourself Better” by Juan Cabral and Framestore

“It was a great experience thinking about where not to use VFX,” says Framestore VFX super Jordi Bares about this breakout work for The Wall Street Journal created on a short timeline with MJZ director Juan Cabral thru The&Partnership. [Watch]

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