CG is a risky choice for food brands because the uncanny valley of edibles is deep and wide. ManvsMachine makes bridging that gap look easy, choreographing scores of photogrammetry-scanned ingredients into a frame-perfect spot for Campbell’s thru BBDO New York. [Watch]
Animation director Roy Nieterau and the crew at 3D animation studio Colorbleed in Utrecht, The Netherlands, show off their skills for creating gravitas and atmosphere in this announcement trailer for Redeemer, an action RPG from Gambitious. [Watch]
JN director Luca Finotti, whose clients include Armani, Dolce & Gabbana, and Givenchy, re-teams with fashion design star Riccardo Tisci in this glitchy, sensual and ultimately chaotic spot for Tisci’s sportswear collaboration with Nike called NikeLab x RT. [Watch]
The all-Scandinavian team of director/illustrator Hanne berkaak, animator My Eklund, and animation studio Mikrofilm unite to create a solemn but hopeful PSA for RVTS South, the Norwegian human resource development center for psychological trauma. [Watch]
Here’s how London VFX hot shop Analog conjured all the frosty magic in the “Create Your Ride” spot for Steep, Ubisoft’s open-world game, where players snowboard, ski, wing suit, or paraglide, through spectacular mountain terrain. [Watch]
Always a happy morning when new work from Nexus directing legends (and all round decent blokes) Alan Smith and Adam Foulkes arrives – like this animated short designed to make you forget the drudgery of buying insurance. [Watch]
