How do you convince the shaving public that a single-bladed razor is not only worth a luxury price (up to $400) but is also a highly engineered, must-have objet d’art? The crew at PlayBack.design in Lithuania has a few beautiful ideas. [Watch]
Asked by Sony Music to create something “darkly beautiful” for a track off the new Johnny Cash album featuring The Royal Philharmonic, NYC director/animator Gabriel Tick responded with this enigmatic visual poem. [Watch]
Director/animator Marc Eijkelenboom’s melancholy CG short The Iceman is a passion project based on the real-life story of Dutch extreme athlete and author Wim Hof and speaks to the power of finding opportunity in tragedy. [Watch]
Designer/illustrator Sasha Vinogradova in Los Angeles: “Forest is an environmentally conscious fairy tale that doubles as a grim fable about humans’ capacity for destruction.” [Watch]
The centerpiece of a massive new campaign for Nestlé’s mega coffee brand, this sweeping and intricately detailed video by CG masters FutureDeluxe thru agencies McCann and Hogarth introduces the Casa Nespresso as the House of Gifting. [Watch]
XK studio in London: “Expressing lightness and freedom of TrueCloud, natural and environmentally responsible technology for Timberland global launch campaign.” [Watch]
