Hyundai “Next Awaits” by Dante Ariola and MPC
The unexpected emotional ending to this Hyundai brand spot – directed by MJZ’s Dante Ariola with VFX by MPC thru Innocean Berlin – lifts the work clear of the usual clamor and testosterone of the automotive category. [Watch]
Ed Sheeran “Cross Me” (feat. Chance The Rapper & PnB Rock)
Riff Raff Films director Ryan Staake jabs at all the tropes of motion capture while giving the genre a genuine shot of adrenaline in this over-the-top but riveting video for Ed Sheeran with VFX from MPC and mocap by Silver Spoon NYC. [Watch]
Chapeau FX Expands to Become Chapeau Studios
Chapeau FX has evolved into Chapeau Studios, expanding Chapeau’s core team from its VFX/animation foundation into production, design, and creative IP development (both for digital content & technology). [Watch]
MPC NY Ups Tim Crean to Head of 2D, Adds Sr Flame/Nuke Artist Julien Aucounturier
MPC’s New York studio has announced that Tim Crean has been appointed as Head of 2D, after he joined the studio as a VFX Supervisor in 2018. The addition of Julien Aucounturier also marks another boost to the studio’s burgeoning 2D department, which recently announced the addition of three senior artists and a Deputy Head of 2D. [Watch]
House Special and Method Get AT&T Back on the Track
Combining live action, stop motion animation, and VFX is certainly not new but Furlined director Dougal Wilson makes the mix feel fresh as well as fun in this shotgun wedding of Western and preschool movie genres. [Watch]
Springy Boogie: MPC “Make It Happen” for Halifax
A runaway spring toy and its CG stunt double find their groove with Kool And The Gang’s funk classic “Jungle Boogie” and prove irresistible fun in this theater spot from directing duo Sacred Egg with MPC handling the VFX. [Watch]






















