A collage of four images inspired by the App Store commercial for Apple Japan by Psyop & Clint Chang | STASH MAGAZINE: cute cartoon animals around a campfire, manga panels, a colorful app interface, and playful vegetable soup. Frame from Stash Magazine article.

Clint Chang & Psyop Amp the Apps for Apple Japan

Psyop director Clint Chang corrals a small army of international artists and animators into a three-spot campaign for Apple Japan thru TBWA\Media Arts Lab Tokyo, with Psyop and Hakuhodo Product/REDHILL sharing post duties. [Watch]

AIGA Conference 2025 | STASH MAGAZINE
Apple M4 weightlifter commercial Megaforce Electric Theatre Collective | STASH MAGAZINE

Brawn & Baton: Megaforce and Electric Theatre Collective Give the Apple M4 a Twirl

The potent combination of French directing collective Megaforce and London VFX house Electric Theatre Collective (see here and here for recent collabs) deliver a guaranteed crowd pleaser and future awards magnet for Apple. [Watch]

Apple Watch Series 9 product films by MinimalChat | STASH MAGAZINE

MinimalChat Maximizes the Appeal of Apple Watch Series 9

CD/founders Bel R. Tarducci and Seba Morales at Argentine studio MinimalChat, whose resplendent Ray-Ban spot we included in Stash 164, return with two austere and elegant product films for the Apple Watch Series 9. [Watch]

Best-of-Stash-2023-VFX | STASH MAGAZINE

Best of Stash 2023: VFX!

The art and craft of VFX never really gets the recognition it deserves. First, because the work is often meant to be undetectable and second, many still believe “it’s all done by computers.” Hopefully, this compilation helps right those wrongs. [Watch]

iPhone 15 Plus Battery Life Francois Rousselet Division | STASH MAGAZINE

François Rousselet Sings the Praises of the iPhone 15 Plus Battery Life

Often noted for his intricate/maximalist VFX productions, like this music video for Pharrell Williams or this spot for Jean Paul Gaultier, Division director François Rousselet keeps his latest work for Apple on a more intimate scale. [Watch]