As audiences have slipped away from traditional TV viewing, most marketers have embraced the flexibility of brand films (produced primarily for online, social, and point-of-sale viewing) as their promotional weapon of choice. [Watch]
NOMINT follows up their 2021 WWF stop-motion ice spot with an even more improbable go with fire in this global campaign designed to raise awareness about the danger of wildfires caused by climate change. [Watch]
Director/designer Ethem Cem in Istanbul, Turkey: “WWF Market offers a wide selection of products ranging from sustainably made clothes to zero plastic alternatives for everyday use. All products are sewed in fair-trade certified ateliers and distributed using eco-friendly packaging.” [Watch]
Using a combination of 3D printing, mold-making, and 1,000 liters of ice, NOMINT directors Yannis Konstantinidis and Marcos Savignanoto transform 500 polar bear ice sculptures into a powerful stop-motion story of the disappearing Arctic. [Watch]
From the team at Sehsucht in Hamburg, Germany: “Eurythenes Plasticus is a newly discovered species, the first in history that has been named after the ocean plastic that contaminates it. “Although it lives far away and at great depths, microplastics were already detected in the body of the amphipod when it was discovered. “Together with […] [Watch]
Vancouver animation studio Linetest craft a prismatic mix of 2D and 3D styles to illustrate the growing impact of ocean noise pollution on the bowhead whale population for the WWF Arctic Programme in Canada. [Watch]
