Unchained from the run-time constraints, hefty media buys, and content rules of television, films produced for online/social distribution have matured into a brand’s most powerful weapon for telling more complex and emotional stories. [Watch]
Blinkink director (and Pixar alumnus) Louis Clichy channels classic cartoon comedy in this beat-perfect branded short film for Peak’s newest puzzle game Toon Blast starring Bruno, Cooper, Wally, and a rolling stampede of revenge-seeking tumbleweed. [Watch]
Laundry ECD PJ Richardson in Los Angeles: “In collaboration with the KO:OP [Coke’s inhouse creative team], we took on the challenge of making the moments in between twitch streams the ultimate Coca-Cola branded ‘Drink break’. [Watch]
Design and motion renaissance man Ash Thorp just released a new three-minute abstract piece for YouTube he describes as “an experiment in two-dimensional design, showcasing an intrinsic depiction of science and technology.” [Watch]
Master minimalist director/animator Eoin Duffy answers the grandest of existential questions for the World Science Festival in his latest short film “What is Antimatter?” [Watch]
In his series of shorts for Cake on FXX, California artist/director Joseph Bennett explores characters from America’s underclass in painstaking (and often painful) detail. Case in point: Jay, certified narcissist/vacuum sales wizard. [Watch]
