Jaron Albertin and MPC Keep “Lexus Electrified”
Smuggler director Jaron Albertin and the MPC design/VFX team offer a glimpse at the future of advertising production in this fully-remote CG spot created with the Unreal game engine and starring the Lexus LF-30 electric concept car. [Watch]
Carbon Welcomes VFX Supervisor Tobey Lindback
From the release: VFX Supervisor Tobey Lindback is bringing his sharply honed skills and two decades of experience to creative studio, Carbon. [Watch]
Dell “Beauty of Productivity” by MPC and Dell Blue
Dell Blue, the internal creative agency for Dell, launched a new campaign for the all-new UltraSharp monitor by Dell Technologies. The centerpiece of the campaign is a whimsical CG spot inspired by classic Rube Goldberg machines. [Watch]
Xbox Series X|S Launch Trailer “Us Dreamers”
The campaign for Microsoft’s new Xbox Series X and Series S consoles bolts out of the gate with this visceral adventure called “Us Dreamers” from Reset director Ian Pons Jewell thru 215 McCann, with MPC’s VFX crew handling the heavy lifting. [Watch]
Stash 143 Lands with a Bang!
The Stash Permanent Collection continues to expand with STASH 143 adding another 31 outstanding motion projects plus behind the scenes features and exclusive interviews. Check the two-minute preview to see the new inductees. [Watch]
Sophie Gunn Joins Builders Club as Executive Producer
Sophie joins the company from MPC (The Moving Picture Company), where over the past five years she helped grow MPC Creative, working across a diverse range of projects both direct-to-brand and alongside agencies. [Watch]